Giving a chair a good name
If you have ever had the qualified joy of wandering lost through the cavernous corridors of an Ikea superstore, you may have wondered whether the seemingly random naming convention actually conceals a hidden logic. As it turns out, it does. This fascinating article explains how Ikea furniture got its names, from the Billy bookcase to the unfortunately named Stenklöver duvet set.
Photo by Gerard Stolk (vers le Mardi Gras)